Why adultiza Is Trending Today?

Explore key developments that caused adultiza to trend — updated as the story unfolds.

2 key events detected
August 14, 2025 at 2:25 PM
Felca, a renowned figure, has been discussing the impact of the 'adultização' video, stating that "those who should be afraid are them". Experts from Londrina argue that the Child and Adolescent Statute (ECA) alone is insufficient to combat the 'adultização' of children on social media. The term 'adultização' and related issues have been gaining traction in political discussions, with the opposition reacting to the government's initiative to regulate big techs using this concept, describing it as 'absurd'.
August 13, 2025 at 2:18 PM
The term "adultização" has gained significant attention in recent headlines, with a video by YouTuber Felca sparking a widespread conversation. This video, which managed to unite figures like Erika Hilton and Nikolas Ferreira, has brought to light the issue of children being exposed to inappropriate content on social media. The video has also led to a call for stricter regulations and accountability from social media platforms. Felca, who has gained over 11 million followers since the video's release, has been at the forefront of this discussion, with their identity and background becoming a topic of interest. The Brazilian government has responded to the issue, with Deputy Motta giving a group 30 days to present a text against "adultização" and the Chamber of Deputies planning to vote on the urgency of a related bill. The debate has transcended political lines, with both right and left-wing figures participating in discussions about the topic. Meanwhile, social media platforms like Meta and TikTok have been called upon to address the issue and implement stricter measures to protect children from adult content.