Why bearista Is Trending Today?

Starbucks' holiday-themed Bearista mug has caused chaos upon release, with the company issuing an apology. The mug, featuring a bear dressed as a barista, has sparked a frenzy among fans, with some reselling it for hundreds of dollars.

Starbucks has issued an apology due to the high demand and subsequent scarcity of their $29.95 Bearista cup, leading to widespread customer disappointment and frustration. The limited edition cup, which features a bear design, sold out quickly in stores and has since been reselling online for exorbitant prices, with some listings reaching up to $50,000. Fans have reported camping out at stores for hours, only to miss out on the popular item, with some even engaging in altercations, dubbed "Bearista brawls." Starbucks has acknowledged the issue and hinted at the possibility of releasing more Bearista merchandise in the future to meet the overwhelming demand. Meanwhile, a similar-looking cup has been spotted online, selling fast at a more affordable price.