Why cereal Is Trending Today?

Explore key developments that caused cereal to trend — updated as the story unfolds.

2 key events detected

July 11, 2025 at 8:58 PM

Ferrero, the maker of Nutella, acquires WK Kellogg's cereal business for $3.1 billion.

July 10, 2025 at 8:51 PM

Ferrero, the Italian company behind Nutella, is acquiring U.S. cereal maker WK Kellogg in a $3.1 billion deal.