Why melhor Is Trending Today?

Explore key developments that caused melhor to trend — updated as the story unfolds.

2 key events detected
August 19, 2025 at 3:55 AM
Tanqueray is the most preferred gin brand among paulistanos, according to Datafolha. Tabasco is considered the best hot sauce by paulistanos. Sococo is the most remembered coconut milk brand among paulistanos. Kibon is the favorite ice cream brand of paulistanos, as per Datafolha. Italac is the preferred milk brand among paulistanos, as indicated by a survey. Yopro's protein yogurt is the most remembered among paulistanos, according to a survey. Heineken is elected the best beer brand, both with and without alcohol, by paulistanos. Gallo remains the leading olive oil brand for paulistanos, as per Datafolha. Friboi is the preferred picanha brand among paulistanos, as per Datafolha. Frangó and Brahma are the best beer bars in São Paulo, according to paulistanos. Forno de Minas is the best pão de queijo brand for paulistanos. Famiglia Mancini is the preferred Italian restaurant among paulistanos. Faixa Azul and Vigor have the best parmesan cheese in the opinion of paulistanos. Coca-Cola is the preferred zero-sugar soft drink brand among paulistanos. Castelo is the best vinegar brand according to paulistanos. Cachaça 51 is elected the best aguardente brand by paulistanos. Riviera and Estadão are the favorite bars for paulistanos to go to in the early morning hours. Pilão is the most remembered coffee brand among paulistanos, as per Datafolha. Ceratti is elected the favorite mortadela brand among paulistanos for the sixth time. União is elected the best sugar brand among paulistanos for the seventh time. Sadia is the most remembered frozen food brand among paulistanos. Madero and Z Deli are the best hamburger places in São Paulo, according to paulistanos. Liza is the favorite cooking oil brand among paulistanos, as per Datafolha. Brastemp is the favorite stove brand among paulistanos for the fourth time, as per Datafolha. Aurora and Sadia remain as the preferred sausage brands among paulistanos. Aoyama is the favorite Japanese restaurant among paulistanos.
August 15, 2025 at 3:37 AM
The Rio Gastronomia 2025 event kicked off with a lively performance by the band Titãs, with Tony Bellotto describing it as "very special" for him. Thomas Troisgros was named Chef of the Year at the Rio Show de Gastronomia 2025 awards, while Monique Gabiatti took home the Chef Revelation title. The Lasai restaurant was recognized as the Best Contemporary Restaurant, and Bodegón was awarded the Best Value for Money. Other winners included Casa 201 for Best French Restaurant, Dois de Fevereiro for Best Brazilian Restaurant, and Rancho Português for Best Portuguese Restaurant. Giuseppe Grill was named the Best Steakhouse, San Omakase the Best Japanese Restaurant, and Teva the Best Vegetarian Restaurant. Sult was awarded the Best Italian Restaurant, Càm O'n the Best Asian Restaurant, and Satyricon the Best Seafood Restaurant. Ferro e Farinha took home the award for Best Pizza, while Eleninha and Bar da Frente were both named Best Bar. Slow Bakery was recognized for the Best Breakfast, and Frédéric Epicerie was awarded the Best Sweets. Additionally, the event featured a diverse musical lineup, including Titãs, Iza, Paulo Ricardo, and Paula Toller.